TOURISM MALAYSIA / KAOHSIUNG LIGHT RAIL
Malaysia.
In motion through Kaohsiung.

01THE PROJECT
A destination story.
Moving with the city.
Yue Wang Creative delivered Tourism Malaysia train wrap advertising on Kaohsiung Light Rail, bringing destination imagery and campaign messaging into the city’s streets and waterfront.
A bright yellow front and Malaysian travel imagery carry a consistent destination theme across the train. As it travels through Kaohsiung, the campaign becomes part of everyday street and waterfront scenes.
These three photographs document the completed train wrap in city streets, along the waterfront and outside the Kaohsiung Exhibition Center.
02ON LOCATION
Three city scenes.
One destination.
Select a photograph to view the full image.
YOUR NEXT CAMPAIGN IN TAIWAN
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into view.
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